Home > Terms > Ermenice (HY) > գովազդ
գովազդ
Many firms advertise their goods or services, but are they wasting economic resources? Some economists reckon that advertising merely manipulates consumer tastes and creates desires that would not otherwise exist. By increasing product differentiation and encouraging brand loyalty advertising may make consumers less price sensitive, moving the market further from perfect competition towards imperfect competition (see monopolistic competition) and increasing the ability of firms to charge more than marginal cost. Heavy spending on advertising may also create a barrier to entry, as a firm entering the market would have to spend a lot on advertising too. However, some economists argue that advertising is economically valuable because it increases the flow of information in the economy and reduces the asymmetric information between the seller and the consumer. This intensifies competition, as consumers can be made aware quickly when there is a better deal on offer.
- Cümlenin Öğesi: isim
- Eş Anlamlı Sözcük(ler)
- Sözcük Blogu
- Sektör/Rtki Alanı Ekonomi
- Kategori Ekonomi
- Company: The Economist
- Ürün
- Kısaltma:
Diğer Diller:
Ne demek istiyorsunuz?
Terimler Haberlerde
Öne Çıkan Terimler
ձեռքերը կանթած
Դիրք, երբ ձեռքերը կոնքամասում են և արմունկներն էլ դուրս են հակված:
Katılımcı
Öne çıkan sözlükler
Marouane937
0
Terms
58
Sözlükler
3
Followers
5 of the World’s Most Corrupt Politicians
Browers Terms By Category
- Konferanslar(3667)
- Etkinlik planlama(177)
- Exhibition(1)
Kongre(3845) Terms
- Ekonomi(2399)
- Uluslararası iktisat(1257)
- International trade(355)
- Forex(77)
- Ecommerce(21)
- Ekonomik standardizasyon(2)
Ekonomi(4111) Terms
- Ev sinema sistemi(386)
- Televizyon(289)
- Amplifikatör(190)
- Dijital fotoğraf makinesi(164)
- Dijital fotoğraf çerçevesi(27)
- Radyo(7)
Tüketici elektroniği(1079) Terms
- Uydular(455)
- Uzay uçuşu(332)
- Kontrol sistemleri(178)
- Uzay mekiği(72)
Havacılık ve Uzay(1037) Terms
- General Finans(7677)
- Para(1299)
- Emtia borsası(874)
- Özel sermaye(515)
- Muhasebe(421)
- Gayrimenkul yatırımı(192)